Can any business afford to be socially responsible Research Paper

Can any business afford to be socially responsible - Research Paper Example usiness ethics and the social responsibility are two aspects of a business that go hand in hand, thus a business person will have to tackle the aspect of social responsibility in the running of the business. This research report uses scholarly sources, as well as books, to draft a detailed report, and as sources of references. The sources were immensely helpful and helped us to come up with solutions that concerned the topic at hand (Rachael, 2007 p2858). The sources gave compelling evidence and sample case that all came at handy in the research. All sources had the same theme of corporate social responsibility and all had the same view point on the same (Rachael, 2007 p2859). This research was carried out by reading reports of projects carried out on corporate responsibility; this included the book by Jean Brick. The research was majorly carried out in the internet where we found many sources with detailed reports on social responsibility. Internet resources that are relevant to this research project include a website by the brotherhood of St. Laurence on cooperate social responsibility among others. However, this document, by brotherhood, provide detailed arguments on the social responsibility of the cooperate world. The research was carried out for several days. This period was used to read the various reports that touched on the business and social responsibility. The research found out that social responsibility is a key factor that affects business functionality and productivity. All businesses should be socially responsible (CPA Australia, 2006 p11). Companies are judged by the way they conduct themselves in the context of pursuing their business aims and objectives (Brotherhood of St. Laurence, 2006 p2). In this respect, a business deals with the environmental and social issues that influence its business operations. These issues also play significant roles, in how the society will perceive the business, which also affect the company, in a positive or

Benetton Speech or Presentation Example | Topics and Well Written Essays - 500 words

Benetton - Speech or Presentation Example For example that of children working in developing nations at a construction location. The young people constitute a large part of Benetton’s group of customers. As the company foresees, young people have a major amount of income that they are ready to spend on its products. Thus, they have been termed as the generation â€Å"X.† (Rectanus, 2002). The generation is made up of persons between the ages of 16 and 27 (Rectanus, 2002). The reason being they are more connected with the media, which Benetton uses to sell its products. They also have the sense aspect of style that comes with most of its products. This generation also makes up the youth, ages 10 to 24. It is worthy to note that the youth make up 29 % and 19 % of the population in developing and developed countries respectively (Mueller, 2011). Hence, majority of its youth customers are in the middle social class in developed and developing nations. The amount of income that is generated from the youth is considerable bearing in mind the youth in the world are said to have the ability to spend US $100 billion. Thus its sales amount to more than $2 billion from the youth (Information Resources Management Association, 1994). In order to get to maximally market its products to the youth, it has to ensure its technological features are strong as the youth are becoming more and more reliant on technology. Hence, it has to be a step ahead technologically. Benetton utilises computer facilities of high technology to design and cut the attire it produces. The machines it uses are connected to the micro-computers that use the CAD-CAM software. The company has what is normally termed as the Benetton system. The system ensures that there is an intricate network in place for quick product delivery to shops around the globe. The system made up of the information systems and the company is run as whole from the company; hence, the company is known as